Houdini means, maximum experience. Zero impact.

We are a Swedish outdoor company founded in 1993 that offers a complete range of functional clothing, from underwear to shell garments. We want to help people experience more, perform better and have more fun. Without leaving any impact on the environment. This is our vision. When we design our products, sustainability and functionality always go hand-in-hand – neither is of any value without the other. We make products for curious people with big hearts. People who love this planet as much as we do and therefore want to help protect it.

Download the pricelist.